Industry and audience power essay

 “The internet has given audiences much more power than ever before.” To what extent do you agree with this statement?

 

As a result, I think the audience have got more power over the media and are following the rise on the internet than before and slightly have more power than the company, or the producer.  However, also the producer and company still maintain a significant control over the media and industry. These writings will explore how the audience and the producers experience have changed as a result of the media and their powers whether it’s an advantage or a disadvantage.

 

I think the power has changed over the music industry due to the internet, by having access to YouTube , sound cloud, streaming , apple music , Spotify . however, advantages due to  the changes over the internet about the music industry is that the audience have free content and music to listen to and watch , anyone also can just become the next new music star , audience also have wider variety. Unrealistically, the disadvantages due to the changes are that the companies can have power over the music star, auto tune/ artificial stars. also people can make themselves stars by uploading a video on social and if it goes viral then they are the next star and then the companies would want them and to work with them, also artists struggle now to make money as no one is buying the music from them anymore and its harder for the companies to make money, the producers and the company can have an illegal download like files and sharing. 

 

Film and television have changes over the internet that are streaming, apps like Netflix that has over than 100 million subscribers, BBC iplayer . Forcibly the advantages on film and television are the global, h.d quality on demand,  multiple devices and platforms , audience and different people also have live streaming and variety and files on demand . Also if audience have access to Photoshop and if they can edit them also can post on social media maybe an entertainment and they can be also known for that. The disadvantages for us that companies do is also illegal downloads , they do number of channels but that are lower quality and its not as good as it is in the TV like regulation that is hard to control that has accesses TV+ film. Companies also has loss of revenue ; they lose money as a company this is because when people pay for live streaming like Netflix to watch everything on there so they are the one getting the money instead of the company that made the series or movie . The traditional TV channels might struggle they might have many ideas and creativity. Therefore there might be more disadvantages on film and TV than advantages.       

 

Print newspapers have changes due to the internet that are … audiences now can access to news online news and doesn’t need to wait to read the news out of a printed newspaper that you might  buy or even find in public , another thing is that now everyone has technologies and can be a journalist also now young people are not buying much newspapers as in the 2000 they used to buy 30 million a day where in  2017 12 million per a day , which is a big decrease and a difference my the time . advantages due to newspapers for us audience is that we can be a journalist no matter the age or person  : if you have camera , phone . another advantages are audience can access news whenever they want at any platform , also news are now instant and is on demand , also a very important point is that audience and anyone can just access the news for free and we have websites that leading staff on the internet. However disadvantages to the audience are that we might see news that are fake and it can go around and not everyone might have trust on what they see online . Also companies need us to pay for news if not the quality of the news will go down as they do not have money to pay the journalist. Another thing that news can be posted with an image to prove it but there image might be fake and photoshopped , also quality of  news has fallen , journalist also have less to investigate , also lack of regulation – cant stop people as fast from posting fake news by the time people would have seen it , shared it and believed it . there fore newspapers might have the same amount of advantages and disadvantages . 

In conclusion, I think that music industry , film and tv has more advantages on audience, even though they have less changes due to the internet. However printed newspapers have more advantages for the audiences, I agree with this because newspapers that are printed are not used so often which is better for audience as they don't have to pay for it and can be a journalist and see news for free on different platforms. also music , film and tv have more advantages on audience because you can watch things on different platforms , live streaming, louder variety on audiences and etc. therefore, I agree with this statement because there is more advantages for audiences due to changes in the media industries. 

Rubana Tanta